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Licensing

We provide four types of licensing: Free, One Time UseExtended and Commercial. Our standard One Time Use license permits you to use the purchased media in one design through the terms described below. Our Extended license expands on the One Time Use license to increase both the types and quantities of reproductions permitted. Our commercial license extends further to allow the ability to use our media in items that are meant for resale or commercial applications.

The license applicable to each image size are:
Small: One Time Use License
Medium: One Time Use License
Large: Extended License
Full Size: Extended License
Commercial: Single Use Commercial License or Commercial License
Additionally, products purchased with an image will be supplied with the applicable license. They are:
Canvas Prints: Full Size
Mounted Prints: Full Size
Metal Prints: Full Size
Acrylic Prints: Full Size
Photo Gifts: Medium
Prints: Medium

Our One Time Use License

Subject to the restrictions described under Prohibited Uses below, the following are ‘Permitted Uses’ of media purchased from us:

  • school or university projects up to 20 prints;
  • social media post or profile image up to 20 prints;
  • decorative background on a personal computer or mobile device;
  • online or electronic publications, including web pages, blogs, ebooks and videos, limited to a maximum of 1,094,400 total pixels (for example: 1280px x 855px) per media file where un-edited up to 100 prints.

Unless otherwise declared as ‘One Time Use’, ‘Extended’ or ‘Commercial’, all media available on this site is licensed under the ‘Free’ license, including our Editorial media.

Our Extended License

Our Extended license expands on our One Time use license in the following ways:

  • Personal use including printed materials, greeting cards, postcards, wallpaper, canvas prints up to an unlimited number of prints;
  • prints, posters (i.e. a hardcopy) and other reproductions for personal use. Promotional purposes, resale, license or other distribution is prohibited;

Single Use Commercial License

Our Single Use Commercial license can be used in the following ways:

  • a single advertising and promotional project, including printed materials, product packaging, presentations, film and video presentations, commercials, catalogues, brochures, promotional greeting cards and promotional postcards up to an unlimited number of prints;
  • single entertainment applications, such as books and book covers, magazines, newspapers, editorials, newsletters, and video, broadcast and theatrical presentations up to an unlimited number of prints;
  • prints, posters (i.e. a hardcopy) and other reproductions for promotional purposes up to an unlimited number of prints;
  • in a single theme, skin and other electronic software meant for resale with no restrictions.

Our Commercial License – Please contact us here for commercial enquiries

Our Commercial license expands on our Extended license in the following ways:

  • invitations, advertising and promotional projects, including printed materials, product packaging, presentations, film and video presentations, commercials, catalogues, brochures, promotional greeting cards and promotional postcards up to an unlimited number of prints;
  • entertainment applications, such as books and book covers, magazines, newspapers, editorials, newsletters, and video, broadcast and theatrical presentations up to an unlimited number of prints;
  • prints, posters (i.e. a hardcopy) and other reproductions for personal or promotional purposes, resale, license or other distribution up to an unlimited number of prints;
  • in themes, skins and other electronic software meant for resale with no restrictions.

Our One Time Use and Extended licenses permit you to use the purchased media in one project only. For use in multiple projects, additional licenses may be required. An exception to this rule is if an image is used in an editorial capacity with a duplicate article both in print and online; one license permits you to use the same image in both mediums.

Our Single Use Commercial licenses permit you to use the purchased media for one project only within the purchasing organisation only. **This license does not transfer ownership of our intellectual property**
For use in a single project within the organisation.

Our Commercial licenses permit you to use the purchased media for multiple projects within the purchasing organisation only. **This license does not transfer ownership of our intellectual property**
For use in multiple projects within the organisation.

Prohibited Uses

  • install and use the Stock Media in more than one location or post a copy of the Stock Media on a network server or web server for use by other users;
  • sub-license, re-sell, rent, lend, assign, gift or otherwise transfer or distribute the Stock Media or the rights granted under these terms;
  • use any of the Stock Media as part of a trade-mark, design-mark, trade-name, business name, service mark, or logo;
  • use Stock Media identified as “Editorial Use Only”, for any commercial, promotional, endorsement, advertising or merchandising use. For clarification, in this Agreement “Editorial Use Only” of Stock Media means use relating to events that are newsworthy or of general interest and expressly excludes any advertorial sections (i.e. sections or supplements featuring brand and/or product names or sections or supplements in relation to which you receive a fee from a third-party advertiser or sponsor);
  • remove any notice of copyright, trade-mark or other proprietary right from any place where it is on or embedded in the Stock Media
  • use the Stock Media in a fashion that is considered by us or under applicable law to be pornographic, obscene, immoral, infringing, defamatory or libelous in nature, or that would be reasonably likely to bring any person or property reflected in the Stock Media into disrepute;
  • use the Stock Media in a way that places any person depicted in the Stock Media in a bad light or in a way that they may find offensive – this includes, but is not limited to, the use of images: a) in pornography, “adult videos” or the like; b) in ads or promotional materials for adult entertainment clubs or similar venues, or for escort, dating or similar services; and c) uses that are defamatory, or contain otherwise unlawful, offensive or immoral content. You may not use Stock Media containing the likeness of a person if such use implies that the model engages in any immoral or illegal activity or suffers from a physical or mental infirmity, ailment or condition;
  • use Stock Media in a manner that competes with our business including, but not limited to, displaying Stock Media in any format (including thumbnails) for download or Export on a website or offering Stock Media for sale;
  • use the Stock Media for editorial purposes without including the following credit adjacent to the Stock Media or in audio/visual production credits: ‘© Wall2Wall Photos & Photography ‘;
  • incorporate the Stock Media in any product that results in a re-distribution or re-use of the Stock Media or is otherwise made available in a manner such that a person can extract or access or reproduce the Stock Media as an electronic file;
  • to the extent that source code is contained within the Stock Media, reverse engineer, decompile, or disassemble any part of such source code;
  • use or display the Stock Media in an electronic format that enables it to be downloaded, Exported or distributed via mobile devices or shared in any peer-to-peer or similar file sharing arrangement; or
  • use or display Stock Media in such a manner that gives the impression that the Stock Media were created by you or a person other than the copyright holder of the Stock Media.
  • altering or modifying the Stock Media in an any manner; or
  • Minting or creating a Non-Fungible token (NFT) in any form is strictly prohibited.

Please note that by purchasing a license to use the media on this site from us, you acknowledge that no transfer of copyright exists, and you are purchasing a license to use the media as per the terms set out in this agreement.

For any uses not listed here, or for questions regarding our licensing please contact us.